Fullsteam and Provinssi received recognition for their work over the past year at the Industry Awards Gala, held on Friday 4th October 2024, in Tampere as part of the Music X Media event. A big thank you to the jury and everyone who voted.
We proudly received awards in the following categories:
- Festival of the Year – Provinssi
“The Provinssi Festival in 2024 set a historic attendance record with 85 000 visitors over three days. The festival’s programming and production was top class, combining a great artist coverage with an excellent service experience.
This year was special as Provinssi introduced for the first time the Festival Buddy concept, which offered volunteers to provide company and support to festival guests. Provinssi 2024 highlighted the festival’s values and community spirit, taking a stand on ethical and global issues. The event’s communication and social media presence were successful. Over the years, Provinssi has evolved from a rock & metal festival to a multi-faceted mega-festival with a spectacular programme and an excellent customer experience.”
- Promoter or Artistic Director of the Year – Aino-Maria Paasivirta, Fullsteam Agency
“The winner has brought significant added value to the event scene and has been a central force in program planning. They have skillfully combined different genres and introduced new names to Finland without prejudice, generating great interest. Their work includes impressive performances, such as the first visit of a renowned international artist to Finland, as well as several sold-out concerts. Their approach is inventive and inspiring, and they carry out their work with passion and care. Equality is a core value for them, and they promote it in all aspects of their work.”
- Future Visionary of the Year – Peppi Arrimo, Provinssi
“This year’s future visionary has boldly promoted diversity in the industry, doing important and groundbreaking work behind the scenes of events. Their initiatives are significant steps towards more responsible festival operations, and they have skillfully assembled teams that reflect, among other things, diverse gender identities.”
- Agency of the Year – Fullsteam Agency
- Cornerstone of the Year – Iina Maula, Fullsteam Agency
- Manager of the Year – Virpi Immonen, Fullsteam Management
It is a great joy and honor to collaborate with so many top professionals across all sectors of the music industry. Congratulations to all the winners and every nominee.
Check out all the award winners and read more on the Music x Media website.Photo: Miikka Varila / Music x Media